Hitting The Mark

Hitting The Mark

Conversations with founders and investors about the intersection of brand clarity and startup success

with your host, brand strategist and author Fabian Geyrhalter

EP019 – Charles Antis, Founder & CEO, Antis Roofing & Waterproofing

Strategic Clarity + Verbal Clarity

Fabian sits down with Charles Antis, a founder who has been at it for 30 years. His is not a new brand, nor one that is shockingly innovative or disruptive...

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EP018 – Stephen Sokoler, Founder & CEO, Journey Meditation

Strategic Clarity + Visual Clarity

Fabian talks with Stephen Sokoler, the founder and CEO of Journey Meditation. Stephen runs a company on a mission: to help all people live happier, healthier, less stressed lives. Founded...

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Ep017 – Mike Cessario, Co-Founder & CEO, Liquid Death

Strategic Clarity + Verbal Clarity + Visual Clarity

In this episode, Fabian talks with Mike Cessario who founded Liquid Death, the first irreverent bottled water brand that can compete with the cool factor of unhealthy brands from beer...

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Ep016 – Michael Lastoria, Co-Founder, &pizza

Strategic Clarity + Verbal Clarity + Visual Clarity

Fabian sits down with creative extraordinaire Michael Lastoria, who, after selling his New-York-based agency to beauty powerhouse Shiseido in 2017, is now Co-Founder of the counter culture pizza brand '&pizza,'...

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Ep015 – Devon Townsend, Co-Founder, Cameo

Strategic Clarity + Verbal Clarity

Fabian talks with Devon Townsend who co-founded Cameo, a platform that lets you book personalized video shoutouts from your favorite celebrities. Devon is 28, received 15.8 million in funding, and...

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Ep014 – Sam Mazzeo, Co-Founder, Wilkmazz

Strategic Clarity + Verbal Clarity

Fabian chats with Sam Mazzeo who runs a law office in San Diego together with his partner that they built into a brand that goes against the grain. His firm's...

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Ep013 – Chris Kerr, Chief Investment Officer, New Crop Capital

Strategic Clarity + Verbal Clarity

Fabian talks with Chris Kerr, Chief Investment Officer at New Crop Capital, as we go Beyond Meat (yes, that was a brand hint). This show was recorded on May 3rd,...

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Ep012 – Ben Kneppers, Co-Founder, Bureo

Strategic Clarity + Verbal Clarity

Fabian is on the line with Ben Kneppers in São Paulo for what must be one of the most inspiring episodes to date. Ben is a co-founder of Bureo, an emerging...

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Ep011 – Mark Wallace, Co-Founder, Parlor Skis

Strategic Clarity + Verbal Clarity + Visual Clarity

In this episode, Fabian is joined by Mark Wallace, Co-Founder of Parlor, a custom ski brand from New England that is taking the art of customization and personalization to new...

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Ep010 – Frank Demmler, Angel Investor

Strategic Clarity + Verbal Clarity

Fabian talks with Frank Demmler, who Inc Magazine dubbed Pittsburgh's 'startup whisperer.' We discuss how branding can set the direction for a B2B brand and how vintage inspired clothing brand...

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