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	<title>FINIENFood Brands - FINIEN</title>
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		<title>Chips Ahoy VS. Wholly Guacamole</title>
		<link>https://www.finien.com/2013/05/chipsahoy-vs-whollyguacamole/</link>
		<comments>https://www.finien.com/2013/05/chipsahoy-vs-whollyguacamole/#respond</comments>
		<pubDate>Tue, 14 May 2013 16:37:08 +0000</pubDate>
		<dc:creator>Fabian Geyrhalter</dc:creator>
				<category><![CDATA[Your Brand Launch: Naming]]></category>
		<category><![CDATA[Brand Launches]]></category>
		<category><![CDATA[Chips Ahoy]]></category>
		<category><![CDATA[Food Brands]]></category>
		<category><![CDATA[Wholly Guacamole]]></category>

		<guid isPermaLink="false">http://www.finien.com/?p=271</guid>
		<description><![CDATA[<p>Two punny names featuring a product mixed with a popular saying. “Ship ahoy” (old nautical shout-out) plus “chips” (as in chocolate chips, no relation with guacamole, salsa and such) equals “Chips Ahoy.” We just realized this is a pun ourselves &#8211; one of those things you see around all the time and suddenly you become aware of the concept behind the name. The term “Holy Guacamole!” is a slang term which basically means “OMG,” but you knew that. This brand of guacamole prides itself on not using preservatives and keeping the product 100% natural. There’s also a taco place here in sunny Santa Monica called ‘Holy Guacamole’ &#8211; but Wholly Guacamole is taking it up a notch on the pun barometer. Our first Punny Brand Name Showdown is a tough one to judge as both are quite clever and memorable, but OMG!, Wholly Guacamole takes home the whole enchilada based on the double layer of pun mixed with a product attribute. Chips Ahoy makes us aware of chips coming our way, which is a great thing, no question. But, Wholly Guacamole tells us that it&#8217;s, well &#8216;Holy guacamole!&#8217; (not too specific, it may be great, it may be spicy&#8230;it may be all those things) as well as a natural product.</p>
<p>The post <a href="https://www.finien.com/2013/05/chipsahoy-vs-whollyguacamole/">Chips Ahoy VS. Wholly Guacamole</a> first appeared on <a href="https://www.finien.com">FINIEN</a>.</p>]]></description>
					<content:encoded><![CDATA[<p><img decoding="async" loading="lazy" class="alignleft size-full wp-image-292" alt="blog-img2" src="http://www.finien.com/wp-content/uploads/2013/04/blog-img2.jpg" width="543" height="134" srcset="https://www.finien.com/wp-content/uploads/2013/04/blog-img2.jpg 543w, https://www.finien.com/wp-content/uploads/2013/04/blog-img2-300x74.jpg 300w" sizes="(max-width: 543px) 100vw, 543px" /></p>
<p>Two punny names featuring a product mixed with a popular saying.</p>
<p>“Ship ahoy” (old nautical shout-out) plus “chips” (as in chocolate chips, no relation with guacamole, salsa and such) equals “<a title="Chips Ahoy" href="http://brands.nabisco.com/chipsahoy/" target="_blank">Chips Ahoy</a>.” We just realized this is a pun ourselves &#8211; one of those things you see around all the time and suddenly you become aware of the concept behind the name.</p>
<p>The term “Holy Guacamole!” is a slang term which basically means “OMG,” but you knew that. This brand of guacamole prides itself on not using preservatives and keeping the product 100% natural. There’s also a taco place here in sunny Santa Monica called ‘Holy Guacamole’ &#8211; but <a href="http://eatwholly.com/" target="_blank">Wholly Guacamole</a> is taking it up a notch on the pun barometer.<img decoding="async" loading="lazy" class="alignleft size-full wp-image-850" alt="Chips_Ahoy_Wholly_Guacamole_Finien" src="http://www.finien.com/wp-content/uploads/2013/05/Chips_Ahoy_Wholly_Guacamole_Finien.jpg" width="543" height="184" srcset="https://www.finien.com/wp-content/uploads/2013/05/Chips_Ahoy_Wholly_Guacamole_Finien.jpg 543w, https://www.finien.com/wp-content/uploads/2013/05/Chips_Ahoy_Wholly_Guacamole_Finien-300x101.jpg 300w" sizes="(max-width: 543px) 100vw, 543px" /></p>
<p>Our first <em>Punny Brand Name Showdown</em> is a tough one to judge as both are quite clever and memorable, but <em>OMG!</em>, <strong>Wholly Guacamole</strong> takes home the whole enchilada based on the double layer of pun mixed with a product attribute. <em>Chips Ahoy</em> makes us aware of chips coming our way, which is a great thing, no question. But, <em>Wholly Guacamole</em> tells us that it&#8217;s, well <em>&#8216;Holy guacamole!&#8217;</em> (not too specific, it may be great, it may be spicy&#8230;it may be all those things) <em>as well as</em> a natural product.</p><p>The post <a href="https://www.finien.com/2013/05/chipsahoy-vs-whollyguacamole/">Chips Ahoy VS. Wholly Guacamole</a> first appeared on <a href="https://www.finien.com">FINIEN</a>.</p>]]></content:encoded>
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