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Long weekends make it easy to miss a new episode of Hitting The Mark. Let's rectify that 🙌🏻 Nichole Montoya, together with a designer, co-founded @cheddarup ten years ago. The platform helps over 100,000 groups and organizations collect payments and information to support and grow their communities. Nichole and I talk about how important design was to the success of the brand, how, as a product company, being highly aware of feature creep is a must to ensure the brand does not steer too far away from its positioning, and how getting outside brand help can re-invigorate the product experience. ➡️ Listen via the link in bio, wherever you enjoy podcasts or hit up hittingthemarkpodcast.com #brandstrategy #branding #communitybuilding #cheddarup #design #UX #fintech
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