Martian Ranch & Vineyard
FINIEN worked on strategy and design on this marketing tool for Santa Ynez winery Martian Ranch & Vineyard’s inaugural biodynamic wine release. The app works as a visual tool that helps you easily track days for sowing, pruning, and harvesting a wide variety of crops. It has the added benefit of identifying “Fruit Days,” which are ideal days for tasting wines. The winery was able to attract new customers who are interested in biodynamic wines or simply want to know when to open that special vintage, while it enabled Martian to build its brand for its existing clientele in a sophisticated and useful manner.
To download the app, click here.
To view the biodynamic calendar online,