Please note: GEYRHALTER & CO. has evolved into FINIEN.

We create strategic, verbal and visual brand clarity.

We are experts in getting your brand ready to connect deeply with the ones that matter in order for you to grow your business faster and easier. We solve a variety of brand pain points, from strategy to naming and brand identity in a focused and swift manner. We help one-person funded startups and one-hundred-thousand employee Fortune 500s. And usually in the exact same ways.

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Podcast guest

The Future of Branding

I dive deep into the power of branding and how it is currently changing swiftly on the Tony DUrso Show.

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Brand Strategy Explained & The Process Revealed

An off-the-cuff interview with fellow Creative, Jacob Cass, diving into our unique process.

playWatch Video
Book cover of how to launch a brand


Two acclaimed books by Fabian Geyrhalter on crafting an admired brand.

How to Launch a Brand is an actionable guide to crafting a brand from the ground up. Bigger Than This reveals eight traits that can turn any venture into an admired brand.

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upcoming event
10.23 Mentor @ NPR's How I Built This Summit with Guy Raz, San Francisco