I am Fabian Geyrhalter, founder and principal of FINIEN. I ran a successful branding and design agency for 12 years. Then I realized that the traditional agency model no longer worked in favor of today’s startups. I closed shop, wrote a bestselling book about the perfect branding process and in 2013 re-launched as FINIEN, my purposefully small consultancy that shapes brands in a swift and focused manner. We work in an approachable way with Founders, CEOs, and CMOs from around the world and I will be your contact and guide throughout the duration of our engagement.
Not only has the name and identity helped us
position the product, but I feel like it's really become
a part of who we are and is an integral part of our
I am truly an accessible brand expert at your fingertips, wherever you are in the world. Simply schedule a swift call (starting at 15 minutes) where I can tackle your single problem, or lead you on the right path to fixing it. Over the past 100+ calls as Clarity’s #1 branding expert, I have tackled brand architecture, naming and brand identity questions of all sorts for entrepreneurs and marketers alike. Let’s solve this quickly so you can keep going.(Starting at $112)
Fabian gave immensely helpful marketing and branding strategy consultation. Will be talking more with him.
– Devinder Singh
Fabian is excellent! Very knowledgeable. Well worth the call! Don't hesitate to schedule a call with him.
– Adriana Pulido
Great insights. Very intelligent. Definitely worth having a talk with Fabian! He's awesome.
– Ben Marvazi
Fabian helped us make a good decision with our brand name and helped us avoid what, in retrospect, would have not been a good name. He is worth every penny.
– Will Slator
Fabian is great, easy to talk to, and has the experience to help answer any branding question you have!
– Chris Dye
I had a great talk with Fabian! In a short time had narrowed in on a great idea for a brand. He provided me with excellent suggestions and several points on how to proceed from here. Looking forward to our next call.
– Bjørn Fridal
Copenhagen Area, Denmark
I had a great discussion with Fabian about the consumer product line I am working on. He was fun to talk with and very helpful. I look forward to the next call. Thank you!
– Olga Engroff
Fantastic. This was my first Clarity call and Fabian did not disappoint. I learned so much from our brief call. He delivered a continuous stream of actionable, high-quality feedback on strategic branding questions that I put forth. I will definitely be seeking more follow-up calls once I put into action what was discussed.
– Scott Nobriga
Santa Monica, CA
Brand Focusin one day
Our proprietary Resonaid workshop creates the brand foundation for your brand in a single day during an in-person session led by Fabian Geyrhalter at your office (wherever that may be in the world), or at our consultancy in downtown Long Beach, California. The resulting document will lead to a well-defined and differentiated positioning that creates focus on how to craft your brand’s message and build its culture in a strategic and verbal way. Let’s unify, define, and solidify your brand.(10k)
The branding workshop has been invaluable in establishing our brand.
– Leif Pearson
Over the years I’ve gone through similar processes with other vendors, but found Finien’s to be the most efficient and successful. You could not find a better collaborator on your branding needs.
– Andrew Barrett
Director of Marketing, Jukin Media
Not only was the workshop productive beyond expectations, the ripples that resulted have us discussing our venture in much deeper terms regarding our desires for its future.
– Skip Hrin
You’d be crazy to release a product without doing this workshop first.
– Ryan Fought
Founder, Zicon Enterprise
We really enjoyed the workshop and found it massively beneficial.
– Mike Hayden
CEO & Co-Founder, Hireforce
Brand/Rebrandin two months
Our unique process was derived from my experience of running a brand agency and my epiphany that today’s startups require a swift but educated way to get started the right way. It kicks off with the Resonaid brand foundation process, after which we craft your brand’s name, and/or create your overarching identity: From the logo to the visual and verbal playbook, we equip you with the tools you need to successfully launch or re-launch as a true brand from day one. Let’s build your brand the right way.(40k)
I found it impressive that such great work could be done in the timeframe that we conducted it.
– Jay Ackerman
President & Chief Executive Officer at Reveleer
Not only has the name and identity helped us position the product, but I feel like it's really become a part of who we are and is a really integral part of our team culture.
– Danielle Chircop
Product Director at Kaplan International English
The team at FINIEN successfully strategized and guided us through the monumental task of launching a multi-layered brand. Their attention to detail, creativity, and expertise were apparent in every deliverable from naming, to identity, packaging, and website design. A job well done in creating a brand that truly resonates with our organization’s goals and most importantly, speaks to our target market.
– MacKenzie M. Hill
Co-Founder, Relay Collective
The FINIEN team is very accommodating, very creative and extremely experienced.
– Hassaan Latif
Founder, Model Canvas
Their ability to hone in on a perfect brand quickly stood out to us. The fact that our brand is fun yet serious, professional but not boring, and the logo and identity leaves a lasting mark on first glance is nothing short of amazing.
– Craig Zingerline
We were so satisfied with their service we’ve offered them partnership in the project.
– Denis Kosor
CEO, Mister Maginsky
It's a pleasure to endorse Fabian and the entire team at FINIEN. With the almost impossible task of creating an easy-to-remember, global brand name, and URL, in a short period of time, FINIEN delivered not just one, but 4 great names – in their first attempt! In addition, we were very happy with the visual representation of our chosen brand name. Fabian Geyrhalter makes the process fun, easy, and they deliver on time. We look forward to working with them again!
– Rocky Hansler
CEO & Founder, Mainstream Digital Corporation
Their attention to detail was second to none, and their creative thinking truly shone.
– Alfonso Fernandez
Director of Digital Marketing, CO-OP Financial Services
Their ability to deliver on time and work within our parameters stood out to us.
– Andrew Lee Miller
Marketing Director, Match Group
Delivered beyond my expectations!
– Jonathan Skogmo
CEO, Jukin Media
Working with Fabian and team FINIEN on our re-branding journey was like putting on glasses for the first time: Everything became clearer, had more focus and appeared more colorful.
– Peter Dulak
If you are looking for a 'no BS' branding agency that delivers, stop looking. Fabian and his team are amazing!
– Adrian Knapp
Chairman & CEO, Aparavi
FINIEN did an outstanding job assisting SpeakBeat with our branding needs - from the creation of the name to the development of the brand identity.
– Dean Stackel
FINIEN's creativity and attention to detail are invaluable to the success of our winery. From brand identity through design their service is unparalleled.
– Michael Roth
Winemaker, Martian Ranch & Vineyard
Fabian is extremely detail oriented and personable, he ran us through a branding workshop thereafter designed the logo. He and his team are easy to work - they listen and then think outside the box in a creative collaborative way. I found the entire process highly rewarding and would recommend them to anyone.
– Nadine Levitt
Founder & CEO, Wurrly
The term ‘branding’ is overused in business today, with little discipline paid to either the concept nor execution of crafting impressions worth our attention. Fabian’s work is the opposite and makes business sense while upholding time-honored European design traditions of legibility, maturity, and precision. Organizations receive the level of design they deserve. Does your vision deserve Fabian’s quality?
– Adam Mefford
Fabian and his group did an outstanding job on re-branding my company. I would recommend FINIEN as a very strong brand design firm and will continue to use them for our ongoing needs.
– Mark Armstrong
Owner, Match Creative Talent
From our initial meeting through the presentations, the FINIEN team's carefully considered solutions to the myriad issues we face as a startup venture have been invaluable. We look upon them as both a solid contributor and proactive member of our senior management team and are looking forward to forging a long-term relationship with them.
– Richard Wise
I have written two books on branding. The first turned into a best-selling industry staple, the second is critically acclaimed and being translated into several languages. I am a contributing writer for Forbes and Inc (and others) while my opinion is frequently sought by journalists that cover current brand debacles and successes. I love to keynote to large audiences, hold workshops for small groups around the world, and mentor startups at incubators and accelerators, or simply via my #brandtherapythursday social media posts. And to inspire (and get inspired by) successful founders and shockingly transparent investors from around the world, I host a beloved bi-weekly podcast on the intersection of brand clarity and startup success. By supporting the show, entrepreneurs and creatives become a part of my mentorship circles to strengthen their brands.
Hitting The Mark
Conversations with founders and investors about the intersection of brand clarity and startup success.
This is a fantastic podcast that lives at the intersection of startups, their growth stories, and how they leverage branding to scale. I highly recommend this …for those of us building companies…