Hitting The Mark

Hitting The Mark

Conversations with founders about the intersection of brand clarity and startup success with your host, brand strategist and author Fabian Geyrhalter.

Fabian

Featuring the founders of brands you know and brands you are excited to get to know:

EP085 – Eat Just: Josh Tetrick, Co-Founder & CEO

Strategic Clarity + Verbal Clarity

Josh Tetrick is the Co-Founder and CEO of the Eat Just company, a 1.2 billion dollar food startup founded 10 years ago, which is, according to Forbes, "providing justice for...

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EP084 – BackMarket: Vianney Vaute, Co-Founder & CCO

Strategic Clarity + Verbal Clarity

Vianney Vaute is the Co-Founder and CCO of Paris-based BackMarket, a marketplace that fights against planned obsolescence.   6 months ago the startup was evaluated at 5.7 billion and driven...

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EP083 – Schiit Audio: Jason Stoddard, Founder

Strategic Clarity + Verbal Clarity

Jason Stoddard founded an improbable made-in-the-US product company in the HI-FI space that is putting out high-quality, inexpensive units while innovating on many fronts. Fueled by the name Schiit his...

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EP082 – Foundersuite: Nathan Beckord, Founder & CEO

Strategic Clarity

Nathan Beckord founded Foundersuite, a brand that pretty much every founder heard of, used, or referenced.   Nathan and I discuss if infusing brand into early-stage startup pitch decks is...

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EP081 – LOOP Mission: Julie Poitras-Saulnier & David Côté, Co-Founders

Strategic Clarity + Verbal Clarity

David Coté and Julie Poitras-Saulnier run LOOP Mission which collaborates with major food industry actors to save perfectly good, but rejected products discarded before reaching grocery stores and transform them...

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EP080 – Thrive Market: Nick Green, Co-Founder & CEO

Strategic Clarity + Verbal Clarity

Nick Green is the Co-Founder & CEO of Thrive Market, a membership-based online platform that makes healthy living easy and accessible to all. Since launching in 2014, Thrive Market has...

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EP079 – Shit That I Knit: Christina (Fagan) Pardy, Founder & CEO

Strategic Clarity + Verbal Clarity

Christina (Fagan) Pardy founded Shit That I Knit, a brand of sustainable high-quality knit-wear that one would say besides its name – although the contrary is true – has become...

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EP078 – Good Good: Gardar Stefansson, CEO & Co-Founder

Strategic Clarity + Verbal Clarity

Gardar Stefansson co-founded Good Good, a company from Iceland that makes waves around the globe with its no-sugar-added breakfast and brunch products.   To me, startups like Good Good are...

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EP077 – Bookshop.org: Andy Hunter, Founder & CEO

Strategic Clarity + Verbal Clarity + Visual Clarity

Andy Hunter founded Bookshop.org with a mission to disrupt Amazon’s book sales and put them back into the hands of bookstores.   He sees his brand to be the MC...

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EP076 – Satisfy Running: Brice Partouche, Founder, CEO & Creative Director

Strategic Clarity + Verbal Clarity

Brice Partouche founded Satisfy, a performance fashion brand for runners to unlock the high.   He wouldn’t say it, but I can: Satisfy is quickly developing into a cult brand...

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