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Big Boom Media

Brand launch for Big Boom Media, a Los Angeles based company specializing in SMS/MMS messaging, mobile app development and mobile payments. The brand image was created to link technology with individuals through a sleek, engaging and ever-expanding identity design that was carried through brand collateral and various other Brand Atmosphere Touch Points. Since launch, Big Boom Media has developed a reach of over 4 billion wireless subscribers.

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It’s the Memorial Day Weekend Edition of HTM and this episode is all about community 👋

Nichole Montoya, together with a designer, co-founded Cheddar Up ten years ago. The platform helps over 100,000 groups and organizations collect payments and information to support and grow their communities.
 
Nichole and I talk about how important design was to the success of the brand, how, as a product company, being highly aware of feature creep is a must to ensure the brand does not steer too far away from its positioning and how getting outside brand help can re-invigorate the product experience.

➡️ Listen via the link in bio, wherever you enjoy podcasts or hit up hittingthemarkpodcast.com

#brandstrategy #branding #communitybuilding #cheddarup #design #UX #fintech
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